Mills Road Dental Centre is a sister clinic of Oxford Street Dental, situated in Martin, Western Australia. Owner and dentist Aran Moorthy had recently purchased the practice in 2016 and was in the process of refurbishing the building. This refurbishment phase naturally extended into the need for a redesigned, professional website and visual style for the clinic’s internal documents.
An existing brand identity needed to be applied through to the website and later extended for internal documents. To complement the logo, type styles and a colour palette were chosen that could be used for both web and print.
For first-time patients, an interactive PDF was produced allowing for staff to fill in date, time and attending dentist details. This PDF could then be either printed onsite at the clinic or emailed through to the new patient. Additionally, embedded links to the website, email and a Google map are there for immediate reference.